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Case Study | Tom Clancy – Ubisoft

AI and Data

Location
United Kingdom

Case Study | Tom Clancy – Ubisoft

AI and Data

Location

United Kingdom

Visualising the complexity of the Tom Clancy world

The Tom Clancy video game series is renowned for its immersive espionage, military strategy, and action-packed gameplay. Stemming from the legacy of American novelist Tom Clancy, this franchise has evolved into a cornerstone of the video game industry, offering players a blend of tactical depth, narrative complexity, and cutting-edge simulation. Known for titles like “Rainbow Six,” “Ghost Recon,” and “Splinter Cell,” the series has consistently delivered engaging experiences that emphasise strategic planning and teamwork, securing its status as a beloved and critically acclaimed pillar in the realm of tactical and action video games.

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Case Studies grid tom clancy ubisoft

Website Design and Development

tom clancy website mock up

We developed an internal-use website for the Tom Clancy brand. This website is designed to encourage brand consistency and inspire and inform the Ubisoft international internal development teams about the Tom Clancy Universe. We enabled the telling of the Tom Clancy story using data visualisation, presenting the information in a unique and inspiring format and using various ways to filter the character traits and information.

We used complex database filtering and referencing to create an interactive internal company site built on WordPress. The pages needed to interlink, creating a cross-journey interface for the team to navigate and understand the detailed brand world.

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Tom Clancy Web 1920 – CHARACTER GUIDE - STATISTICS@2x updated
Tom Clancy Web 1920 – explore #FACTIONS CHARACTERS updated
Tom Clancy Web 1920 – explore Curated Content #GAMES@2x updated

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