Impactful Digital Marketing Strategy for Life Sciences and Biotech

Lets stop guessing, instead, lets create a solid plan.

Digital strategy

How can you transform your online marketing?
Do you have a list of projects but not sure if they will deliver the impact you need?

At Arttia Creative, our unique Digital Planning Session is a vital process that covers a great deal quickly. The power of this session lies in an in-depth understanding of your company or organisation's goals and your creative and digital marketing needs—no guesswork or estimates, an actual plan of action that everyone understands.

Our sessions can include everything from a brand refresh and website refresh to increasing traffic or creating new inspiring sales materials.

What impact would stunning creative concepts, consistent customer experiences and compelling marketing messages have when supported by a robust strategy?

Most agencies will give you a quote based on limited detail or your project brief. We think they will be guessing the cost and the timeline, which doesn't help anyone move forward clearly.

We do things differently. We won't quote without the correct information, data and details. We need to know much more to ensure you get the desired results.

Why you need a digital strategy

In the highly competitive fields of life sciences, biotech, and healthcare, a solid digital strategy is no longer optional—it's essential.

A tailored digital strategy helps you navigate complex markets, ensuring your brand message reaches the right audience.

By aligning digital efforts with business objectives, companies can enhance visibility, foster trust, and accelerate growth.

Without a strategic approach, efforts become fragmented, leading to missed opportunities and inefficiencies.

Investing in a digital strategy ensures that life sciences, biotech, and healthcare companies can thrive in an increasingly digital world.

What we can cover

What digital marketing should you do, where, and when?
Where to start creating compelling design and messaging
Where is our audience online?
Where can you make the most impact quickly?
Where do you start with a rebranding project?
Do you need to rebrand? Is your messaging clear?
Do you have a compelling story that customers relate to?
Where to start with your website redesign project?
How do you know your website plans will deliver the results you need?
How to write a website redesign brief?

Your digital marketing session can be short, perhaps a couple of hours or span short sprints over a couple of days. The outcome is a short report but a clear step-by-step plan to get the online visibility you need.

Our digital marketing session transforms the multi-layered thoughts and insights that you and others hold into a meaningful set of criteria to articulate your business's message, enhance engagement, and effectively represent it online. It provides a more structured approach to your digital marketing plans rather than a scattergun approach.

Plus we credit you the investment you make in a digital road map when you start your project with us.

Digital session road map example

Following the session, we provide a clear roadmap.
What is delivered, for how long and how much?

This roadmap forms the core of deploying a robust digital marketing strategy and a stunning website that caters to all audience types and visitors' needs.

It enables you to engage in highly relevant conversations, sales, and interactions with the right people online, 24/7, worldwide, in any time zone, thereby accelerating the goals of your life sciences venture.

We have a tried and tested process to extract the ambitions and status of your business from your mind and present you with a compelling vision online.

Our Digital Planning Session is not a one-size-fits-all process. Each life sciences business is unique, and that is where the Arttia Creative Digital Planning Session excels in understanding and addressing your specific needs for a new website, one that drives significant traffic from the right visitors, turning your strategy into reality.

Your online Growth Plan.
Accelerating the goals of your life sciences venture

Get started with your digital road map

The power of a Digital Road Map - avoid guesses and estimates - get a clear plan

DIGITAL MARKETING - road map

What and where
What budgets are needed?
How are we going to tell the world about what you do
Transform lists and ideas into a reality.
All the planning, scoping and streamlining is done initially so everyone can witness tangible results.
At the end, we have a simple playlist with everyone’s input collated and structured into a clear Statement of Work for your project.

BRAND IDENTITY - road map

What is your brand story? What is your why?
Understanding how to create your brand identity and building a brand story
What do you want your brand to stand for
How should you move forward

CREATIVE CAMPAIGNS - road map

How do we create stand-out in a busy market
What is needed for compelling customer experiences
What creative assets do you already have
How to creatively move forward and deliver business results

WEBSITE - road map

Planning and understanding what needs to be delivered is very often the hardest part of a website project.
The purpose is to clarify what we are building/creating for you and what success looks like.
Who are we trying to speak to with your website?
All the planning, scoping and any technical requirements are discussed as early as possible.

SEO - road map

Keyword strategy - which phrases are worth targeting, and how are you going to increase traffic
Tracking and reporting - what information do you need? What are your success metrics
Compliant data - GDPR and HIPPA are important factors when understanding how to track visitors
Conversion optimisation goals - fine-tuning every aspect of the user journey