CASE STUDY | LUCION SERVICES

Sector: Environmental Services

PROJECT BRIEF

Lucion Services approached Arttia Creative to enhance their website performance, increase lead generation, SEO and improve the overall their User Experience. Their website needed to position Lucion as the industry leader; be built to the latest web standards and maximise SEO ranking. The key content needed to be easier to find for specific target audiences. We needed to reduce the amount of spam communications which was affecting the overall website performance.

Life Science Website Design and SEO

Page View Increase

Life Science Web Design

Bounce Rate Decrease

Life Science Marketing

Increased Session Duration

Industrial Biotech Website Design

Increased Unique Page Views

Environmental Sector Website Design

Average Bounce Rate

case-study-lucion
Website Life Science Design
Case Study Logo Image lucion

BUSINESS IMPACT

  • Over 12% search visibility increase
  • Page #1 ranking for over 25 target keywords
  • Improved lead generation
  • Improved website load performance
  • Improved navigation and User Journey
  • Simpler CMS for administration
  • Fewer clicks to goal
  • Clearer messaging
  • Continued support with Search Engine Optimisation tracking and ROI

SOLUTIONS AND DELIVERABLES

We worked closely with Lucion Services with extensive discovery workshops, competitor benchmarking and SEO keyword research to make sure their redeveloped website would speak to their target audiences and position them as market leaders. Key pages were redesigned for enhanced User Experience, reduced ‘clicks to goal’ and deeper, clearer information for both new and returning visitors. Mobile and responsive frameworks were improved. We introduced enhanced website security and regular maintenance and support so they know they have a trusted partner to grow their business with their online strategy.

  • Website redevelopment
  • Search Engine Optimisation
  • Performance enhancements
  • Improved User Experience Design
  • Security site clean-up
  • Reduction of spam enquiries

Project feedback:
• 5 Star rating for project quality
• 5 Star rating for project scheduling
• 5 Star rating for project responsiveness

PROJECT DELIVERY

Website Consultants Life Science and Environmental

User Experience Design

After intensive discovery sessions Arttia Creative worked closely with Lucion Services marketing team to develop a clear and concise User Journey and improved User Experience. Clicks to goal was reduced from (in some instances) 5 clicks down to 1 or 2. This has helped to increase the number of enquires and speed of response.

Website Consultants Life Science and Environmental

Mobile Optimisation

Working closely with Lucion Services to further optimise their website for an improved responsive, mobile experience. Layouts and navigation improvements mean that their website and business information is accessible on a variety of screen sizes and bandwidths.

Website Consultants Life Science and Environmental

Search Strategy

Search visibility is a high priority for Lucion Services, giving them the maximum reach and visibility online. Arttia Creative worked and continues to work closely with the marketing team at Lucion Services to provide Organic Search insight and improvements.  We have a long term strategy and continue to work together for the best SEO impact.

Environmental Sector Website Design and Consultancy

BEFORE AND AFTER (move the slider)

BEFORE AND AFTER
(move the slider)

Before After

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