the lab
Digital Marketing
7 Steps to Creating a Website that Reaches Multiple Audiences and Converts
Whether you work in digital healthcare marketing, develop a biotech investor hub, or briefing a website project for a private medical clinic, you likely need to reach multiple, distinct audiences. These may include healthcare professionals, researchers, regulators, patients, and investors.
Life Science Marketing needs a Roadmap to Growth: From Scattergun to Structured
In today’s fast-moving, complex biotech and life science sectors, marketing is often treated as a bolt-on to the science. Marketing teams can be small, fractional or a solo marketer. Fighting to fit in strategy as well as delivery. Often reactive, fragmented, and too often rushed. Which is no fault of the marketing department.
How to Make Your Marketing Budget Work Harder and Get Better Results
When every marketing budget penny counts (and in biotech, life sciences, healthcare and pharma, it always does!), your budget needs to work harder and smarter.
Smart Biotech Website Strategies to Beat Google’s AI and Attract Visitors
In the ever-shifting landscape of search, Google’s AI-driven summaries, sometimes called “zero-click search results”, have changed how people interact with websites. Users can now glean insights, facts, or solutions without having to click through to the source.
So does that mean website clicks and SEO are dead? Absolutely not.
Why your Life Science Brand Is an Essential Business Asset
In a fast-paced digital world where scientists, investors, and biotech marketers are inundated with information and choices, a strong brand is not just a “nice-to-have”—it’s a powerful business asset. For life science, biotech, healthcare, and scientific organisations, your brand is a critical differentiator.
How a Website Project Created Company Clarity.
A Story of Discovery and Digital Success In the complex…
Lead Generation for Life Sciences. Attract, Engage, and Convert
Transform your life sciences business with a lead generation machine!
Generating high-quality leads in any business can feel like searching for a needle in a haystack, sometimes even more so in the life sciences sector.
Growing your business and attracting qualified business leads can be challenging and costly.
Powering North East University Life Sciences Spin-outs
Some of the most transformative innovations in biotech, life sciences, and digital health are born in university labs. Across the North East, world-class research is underway in institutions like Newcastle, Northumbria, Sunderland, Durham, and Teesside Universities, pushing the boundaries of science and medicine.
Strategic Creativity for the Future of Biotech Investment
Investment firms are critical in accelerating innovation, funding scientific progress, and scaling breakthrough technologies in the fast-evolving biotech and life sciences world.
However, while science may be complex, communicating innovation, investment, and business opportunities shouldn’t be.
Power Your Biotech Marketing-Arttia Creative Extends Your In-House Capabilities
Are You a Biotech Company Looking to Hire a Digital Marketer?
Or looking to further support your current biotech marketing team?
Here, we outline why you need us instead.