the lab
Web Design
The Surprising Impact of Design Expertise in Life Sciences, Biotech, and Healthcare Success
In a world where almost anyone can download a design app and throw a logo together, it’s easy to underestimate the actual value of expert design. But when your business operates in the intricate, fast-moving worlds of life sciences, biotech, and healthcare, design becomes more than a “nice to have.” It’s a business-critical investment.
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The Business Case for a Professional Brand, Website and Digital Marketing for Early-Stage Biotech
Launching a new product or service as an early-stage biotech spin-out or pre-seed biotech company is an exciting yet challenging journey. Your team has groundbreaking science, and your technology has the potential to transform lives—but to secure investment, attract partnerships, and build credibility, you need more than just great data. You need a strong business brand, a compelling digital presence, and an effective marketing strategy.
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How to Make Your Healthcare Website More Patient-Friendly and Accessible
In an increasingly digital world, your healthcare website is often the first interaction that patients have with your business.
Whether you’re a private clinic, practitioner, healthcare professional, consultant or healthcare start-up, creating a patient-friendly and accessible website isn’t just a nice-to-have—it’s a vital part of building trust and driving business growth.
Maximise Your Academic Reach with a Custom Designed Research Website
The Transformative Impact of Professionally Designed Websites for Universities, Researchers, Research Projects and Academics.
The dissemination of knowledge in a digital-first world offers academics and researchers unprecedented opportunities to showcase their work, collaborate with global peers, and make lasting contributions to society.
How Digital Marketing for Life Sciences Delivers Greater Impact Than In-Person Events
Conferences remain vital for networking and learning in the life sciences, healthcare, and biotech sectors. However, their financial, logistical, and environmental drawbacks are increasingly apparent. Especially as budgets and investments are ever more challenging.
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The Unseen Power of Branding and Websites for Scientific Innovation
In the world of scientific innovation, where every breakthrough is driven by rigorous research, data, and discovery, it may seem that terms like “branding” and “website” belong to another universe altogether. After all, your focus is on advancing knowledge, developing cutting-edge technologies, and solving real-world problems.
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Understanding Demand Creation vs. Traffic Acquisition in Life Sciences Digital Marketing
In the ever-changing world of digital marketing, especially within the life sciences sector, two strategies stand out for their critical roles in driving business growth: demand creation and traffic acquisition.
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Crafting the Best Biotech Website: Key Essentials for Success
In the fast-evolving biotech industry, having a cutting-edge website is essential for staying competitive and relevant.
A well-crafted website is the cornerstone of your company’s digital presence, offering a pivotal platform for communicating with potential clients, partners, and investors.
Biotech Branding: Seamlessly Weaving Your Biotech Vision into Your Website
When increasing biotech brand awareness, websites are one of the few must-have elements for any high-growth biotech or Life Science venture. A versatile and effective tool for our digital age, they can be at the same time an advertisement, information centre, communications channel and contact hub.
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The Three Key Ingredients to Commissioning a Successful Science Animation
Have you ever gotten halfway through explaining something to someone and found yourself reaching for a pen and paper to sketch it out?
Our instinct to visualise our ideas when sharing them with others is a powerful one; it enables us to communicate them with greater clarity than words alone.