The Lab:
Content Creation and Promotion
Find out Why Life Science Brand Identity and Storytelling are Important
The Art of Storytelling: Know your customer and know yourself. Your life science branding is how people perceive your organisation or product. Brands are distinctive and highlight particular qualities such as reliability and qualit, closely tied to your company’s values and culture.
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How Healthcare Companies can Leverage Content Marketing to Drive Sales
We know that everybody, including your customers and investors, is online, reading, researching, looking to connect with the right people in healthcare. Healthcare marketing, therefore, must focus on online lead generation to convert to sales, investment or partnership.
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Powerful Social Media Marketing for Life Sciences
[GUEST ARTICLE] Like it or not social media has become an integral part of the lives of patients, caregivers, health care professionals and payers. Social media marketing can benefit companies working within this space because it can help them to gain greater more consistent, online visibility which can ultimately lead to funding opportunities, growth and development.
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3 Major Pitfalls to Avoid When Using Press Releases to Send Traffic to Your Life Science website
In the past, a press release in the right place could make you stand-out, get reasonable enquiries and built a sales campaign with results. Press releases or press advertising usage was due to reliance on scientific audiences reading printed materials to get to know you.
Let’s face it, traditional PR is dead. So what should you do instead?
Winning Tactics for a Perfect Life Science LinkedIn Company Page
Linkedin for Life Sciences. Part 2. Social media presents an opportunity to marketers like you within pharmaceuticals, biotechnology or life sciences to reach and inform a range of stakeholders and your target audiences.
The risk, though, of adverse event reports and off-label usage discussions prevents many from even starting and we have all read about companies who ‘got it wrong’.
Why Arttia Creative Specialises in Working with Visionary Life Science Businesses
Arttia Creative specialises in working with visionary entrepreneurs in the fields of life science and biotech. Why? Because we understand the complex and many-layered challenges faced by professionals in these fields – and we know we can help.
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Launching Your Life Science Website – Why it’s Just The Start
You have just launched your new life science website. It’s possibly been a long project, you and your team are really proud and excited. You celebrate the fact that your new website finally out into the world. But what now?
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How Marketers Can Accelerate Launching Content
If your health-tech, life science or healthcare business needs to scale then you need to be creating high volume, high-quality marketing campaigns and content to reach out to your audience and drive traffic.
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Absolutely The Best Creative Content For Scientific Websites
Don’t get left behind or overtaken by newcomers in the online space. Creating content for scientific websites is our focus. We have the creative background and digital knowledge to promote your business and build a global reach.
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Easier Publishing and Content Marketing for Life Science Companies with CoSchedule
Time for any business is a precious commodity and we know that is, even more, the case with busy Life Science and Biotech companies who need to focus on research, development, growing their customer base and attending critical events. Find out how automation with CoSchedule will help you save time and reach further.
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